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Post by account_disabled on Dec 10, 2023 2:48:44 GMT -8
Categories are divided according to information found after reading and analyzing in advance. Those who use Social Listening can also set the main topics and insights that they want to know. Let's see what 8,820 Mentions when divided into groups will find. The placement of topics is not limited to always being in this group. We can analyze and group ourselves. According to the purpose of using the tool. And not all 8,000 posts will be used. Noon chose Analysis and organized them into 7 groups as shown in the picture above. TOP Packaging 50.2% Brand highlight 9.1% TOP Whatsapp Number List coffee flavor 6.8% TOP method for making coffee 3% How to roast coffee <1% Objective Insight 12.3% Placement Highlight 17.8% #1 TOP ready-to-drink coffee packaging on Social Data Data Research Insight Ready-to-drink coffee Ready-to-drink coffee on the market that we see comes in many types, including bottles, cans, sealed cups, and liter bags. From measuring the number of mentions, it is found that the bottled type It is the type that is talked about the most on social media. Social data flows in from brand advertisements and influencer posts. The post with the highest rating on bottled products is the new Birdy Cafe, which selects quality Robusta coffee beans from 100% Thai farmers, such as gun_atthaphan tumcial chimonac janhae #2 Brand Highlight Ranking of brands that sell ready-to-drink coffee products Divided into mentions (Mentions) and participation (Engagement).
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